Alex Poole

Pragmatic PHP, MySQL, Marketing & Technology

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Entries Tagged as 'seo'

Ely Plumbers

July 27th, 2010 No Comments

I like the Ely Plumbers search space because it acts as a sort of short-hand for the rest of the UK local search market. Although there are less than 100K competing pages for the Ely Plumber search and many other local searches, especially for bigger places (doing SEO in Cambridge, say, instead of Ely,) are [...]

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mod_rewrite on Zeus for pretty URLs in Wordpress (namesco)

January 28th, 2010 1 Comment

Just been installing a Wordpress blog on a Namesco Zeus server. Zeus servers don’t use mod_rewrite, they use rewrite.scripts instead. The syntax is totally different. The solution is here at Adam Christie’s blog, but I’ll take the liberty of posting it here too in case that’s ever unavailable:
RULE_0_START:
# get the document root
map path into [...]

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Spin Backlink Link Text with PHP

January 26th, 2010 No Comments

Quick one: if you’re placing backlinks on sites for SEO purposes and you’re at all worried about over-optimisation, this technique may be useful to you:

<a href=”http://www.isvirtual.co.uk”><?php echo rand(0,1) ? “Website design” : “Web Site Design”; ?></a> and <a href=”http://www.isvirtual.co.uk/seo-cambridge.php”><?php echo rand(0,1) ? “SEO Cambridge” : “Cambridge SEO”; ?></a> by <a href=”http://www.isvirtual.co.uk”><?php echo rand(0,1) ? “ISVirtual” [...]

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Local SEO - Cambridge

January 12th, 2010 No Comments

Firstly, happy 2010!
Secondly, this is a blatant slice of self-promotion!
If you’re looking for SEO Cambridge specialists, you should be talking to ISVirtual!
We’ve been working with a number of local companies to raise their SERPs profiles and are already seeing good success rates with a number of clients’ sites raised from obscurity to page 1 positions [...]

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SEO Ely

November 26th, 2009 No Comments

If you’re searching for an SEO Ely specialist, you should definitely contact ISVirtual.
We specialise in all aspects of Search Engine Optimisation including:

Keyword research - finding out what people who are looking for your products and services actually search for, in the real world.
On-page SEO - editing and/or creating the following tags to make sure they [...]

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Paste-in Keyword Density Calculator

August 11th, 2009 3 Comments

I just knocked this keyword density calculator together for my own use - there are plenty online that take a URL but I wanted one to automatically show the keyword density for offline documents - in other words I wanted to paste in the entire document, not just the URL.
Here’s the keyword density checker source [...]

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Google Slaps “Conduit” Affiliate Review Sites

July 22nd, 2009 2 Comments

Interesting heads up via Perry Marshall overnight:
“ A new “Google Slap” for Product Review Sites is targeting Affiliates.
This in from Glenn Livingston (www.LivingstonPPC.com) - I’ve posted his
email on my blog:
http://www.perrymarshall.com/product-review-google-slap/ ”
This makes sense from Google’s point of view, as more people implement skinny “conduit” sites, attempting to shoehorn themselves into existing revenue flows. The fact that “fat” [...]

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Top Linking Secrets

July 7th, 2009 No Comments

If you reviewed my post the other day about  linking secrets for top Google positions, you may already have come across Neil Shearing’s Top Linking Secrets. It is a large PDF report you can download with a number of excellent bonuses (including step-by-step videos) which takes you right from “what are backlinks?” into multiple advanced techniques [...]

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Are top 10 Google Positions really that hard?

July 3rd, 2009 5 Comments

Some people think that doing SEO to get top 10 positions in Google is akin to rocket science.
If you see my previous post and then check Google UK for the obviously targeted keyphrase, you’ll see clearly that its not!
Its bobbing around a bit, probably because it was over-optimised, but for a fairly non-competitive phrase (48k [...]

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Facebook Landgrab

June 13th, 2009 No Comments

If you use Facebook, right now is a once-in-a-lifetime opportunity to grab your own personal Facebook URL.
Example: my old URL was (something like) www.facebook.com/profiles/1234567
Now its http://www.facebook.com/alexpoole
So, don’t delay, get on the landgrab and visit http://www.facebook.com/username right now!

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